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Have you ever wondered why some brands become household names while others fade into obscurity? The secret lies in effectively gauging and enhancing their visibility using brand awareness KPIs. These metrics are not just numbers; they're the pulse of a brand's connection to its consumers. In today's competitive market, understanding which KPIs to monitor and [...]
Nearly 16 billion gallons worth of bottled water is sold per year in the United States alone. These consumption levels also present a valuable marketing opportunity to brands across the industry spectrum. Which companies can benefit from bottled water marketing? The best customer experience examples begin by stepping into the shoes of an industry's target [...]
Picture this: you're hosting an event and want to ensure that your guests are comfortable and well taken care of. You've thought of everything from the menu to the seating arrangements, but have you considered the size of the bottled water you'll be offering? Planning an event can be daunting, with numerous decisions to make. [...]
After the uncertainties of the COVID years, one thing that's clear is that in-person, IRL attendance is officially back. Attendance at conferences, trade fairs, and business events jumped up in 2023 and is predicted to be even higher throughout 2024. If you're hoping to make a splash and make the most of this return to [...]
Have you worried that making a lasting impression in business means you have to break the bank? With a little creativity and thoughtfulness, you can leave a big impact on clients and employees alike without straining your budget. One effective way to achieve this is through the use of promotional items. Are you in need of [...]
Are you gearing up for a pop up trade show? If so, you'll need some amazing promotional items to make your booth stand out. Brainstorming doesn't have the be a grueling process. What should you offer at your pop up trade show booth? Read on for five awesome ideas that will make your brand shine. 1. [...]
The average male requires 15.5 cups of water per day while the average female needs about 11.5 cups to stay active and healthy. Using water bottles is a great way to help meet your daily hydration needs. They're convenient and customizable, allowing you to create a unique design that reflects your brand's identity. But did [...]
Using the right promotional items can increase brand awareness by 96%. Custom water bottles may not be the first option that comes to mind, but they are a great choice for a few reasons. Whether you're looking to increase brand visibility, impress clients, or showcase your eco-friendly initiatives, custom bottled water offers a versatile and impactful [...]
Have you heard that close to half of all Americans don't drink enough water? Sometimes, half the battle of staying hydrated is having a high-quality water bottle on hand. Alexa Springs offers an innovative way to do this with our personalized water bottles. What are the perks of having a customizable water bottle? Read on to see [...]
According to recent research and polling, 88% of Americans approve of bottled water as a go-to beverage choice. In the competitive landscape of bottled water, standing out is paramount. A unique logo on your bottled water not only distinguishes your brand but also elevates your marketing strategy. This guide explores 5 innovative logo designs that [...]
