Essential Brand Awareness KPIs and How to Boost Them
Have you ever wondered why some brands become household names while others fade into obscurity? The secret lies in effectively gauging and enhancing their visibility using brand awareness KPIs. These metrics are not just numbers; they're the pulse of a brand's connection to its consumers. In today's competitive market, understanding which KPIs to monitor and how to boost them can [...]
3 Best Customer Experience Examples That Inspire Water Bottle Designs
Nearly 16 billion gallons worth of bottled water is sold per year in the United States alone. These consumption levels also present a valuable marketing opportunity to brands across the industry spectrum. Which companies can benefit from bottled water marketing? The best customer experience examples begin by stepping into the shoes of an industry's target consumer. Take a sporting goods [...]
What Size of Bottled Water Should You Choose for Your Event?
Picture this: you're hosting an event and want to ensure that your guests are comfortable and well taken care of. You've thought of everything from the menu to the seating arrangements, but have you considered the size of the bottled water you'll be offering? Planning an event can be daunting, with numerous decisions to make. The choices can seem overwhelming, [...]
Event Giveaway Ideas and Tips That’ll Make Everyone Remember Your Brand
After the uncertainties of the COVID years, one thing that's clear is that in-person, IRL attendance is officially back. Attendance at conferences, trade fairs, and business events jumped up in 2023 and is predicted to be even higher throughout 2024. If you're hoping to make a splash and make the most of this return to normal, now is the time [...]
Budget-Friendly Business Gift Ideas that Make a Big Impression
Have you worried that making a lasting impression in business means you have to break the bank? With a little creativity and thoughtfulness, you can leave a big impact on clients and employees alike without straining your budget. One effective way to achieve this is through the use of promotional items. Are you in need of some excellent business gift ideas? Read [...]
5 Great Promotional Items to Hand Out at Your Pop up Trade Show Booth
Are you gearing up for a pop up trade show? If so, you'll need some amazing promotional items to make your booth stand out. Brainstorming doesn't have the be a grueling process. What should you offer at your pop up trade show booth? Read on for five awesome ideas that will make your brand shine. 1. Custom-Labeled Water Imagine attendees walking [...]


