Think about that favorite coffee cup, those pens on the kitchen counter, and a handy magnet on the fridge. There's a good chance these helpful products are actually unique promotional items from a company or brand. You may have received these items through personalized giveaways, direct mail marketing campaigns, trade shows, or from friends or [...]

While we are used to hearing that we need eight cups of water each day, locations like CNET now report it's much more individual than that. Still, one thing is certain: Hydration is a necessity, but with so many options for water available today, how do you choose the right one? The discussion of purified vs. spring [...]

Even in the digital age, the branding with the biggest impact is often physical. Studies have shown that the ROI on physical branded merchandise is significant, with water bottles commanding one of the highest returns out of any branding effort. Whether you're going to a conference or just want visitors to your business to keep [...]

Reflecting on my marketing strategies, I recognize that standing out in today's crowded marketplace is essential. Exploding Topics even states that 81% of consumers need to trust a brand before buying from it. Utilizing custom-branded water bottles truly elevates my brand visibility, and could do the same for you. These personalized items don't just serve [...]

Have you heard that 75% of Americans are chronically dehydrated, according to the NCOA? Proper hydration brings many benefits, but staying on top of the recommended daily amount can be difficult, especially when living a full and busy life. For businesses, that's a golden opportunity to provide some much-needed hydration through custom bottles. Branded water [...]

Were you aware that the average person needs to drink between 11.5 and 15.5 cups of water per day, according to Mayo Clinic? When it comes to choosing the right kind of water for drinking and hydration, two popular options often come to mind: spring water vs purified water. Have you ever considered the journey these waters [...]

Data from Global Market Insights found that the Premium Bottled Water Market was valued at $36.3 billion in 2023. This shows the growing consumer preference for high-quality, luxury hydration options. It also highlights the increasing opportunities for water bottle branding. Water bottle custom labels not only enhance the appeal of your product but also provide a unique [...]

Did you know that Americans purchase about 50 billion water bottles annually? Many of those bottles are disposable and end up taking room in a landfill. However, reusable water bottles have become more popular in recent years with the many options available to consumers. One of the best ways for your company to protect the [...]

Promotional merchandise has a remarkable ability to forge lasting connections with consumers. Research by the Promotional Products Association (PPAI) International found that 85% of consumers remember an advertiser because of a promotional product. Another 83% do business with the advertiser. These statistics alone are a testament to the powerful impact of promotional products and corporate gifts. Branded [...]

Nearly 16 billion gallons worth of bottled water is sold per year in the United States alone. These consumption levels also present a valuable marketing opportunity to brands across the industry spectrum. Which companies can benefit from bottled water marketing? The best customer experience examples begin by stepping into the shoes of an industry's target [...]