Brand awareness is a crucial factor when it comes to driving home sales, which is why the U.S. advertising market surpassed a whopping $240 billion in 2019. It's pretty simple: the more people have heard about your company, the more likely you'll be bringing them in as customers. That's why it's important that your business [...]

As climate change and global warming increase, we look towards new ways of being eco-friendly. This can be done on an individual level but any significant changes will come from green business.  So how do you as a business, put your best foot forward and help the environment? Well, there are many great ways to [...]

The eCommerce industry grew by over 40% in 2020 for U.S. markets. It's safe to say that online purchases and transactions aren't going anywhere in the near future.  But if you're a business starting out in the business, getting a dedicated customer base, much less an online one, can be a challenge. So what do you [...]

More than one billion glasses of water - that's how much water Americans drink every day. We drink it with our meals, after exercising, and mix it with iced tea and lemonade. Imagine putting your custom label on a water bottle that's one of the most popular items! Whether it's for corporate branding or a [...]

Do you own a small business? It's no mystery that effective marketing is one of the biggest challenges most companies face in their day-to-day operations. After all, you need to reach as many new customers as possible on a limited marketing budget. So, how can you reach your target audience without spending a small fortune? [...]

Whether your business is small in size or budget, expensive marketing campaigns can hurt you more than they help you. However, there are plenty of affordable and effective ways to market your business. Some have been around far longer than the Internet has! One of these methods is using marketing swag, which is potently effective [...]

Believe it or not, 60% of the human body is made up of water. Water is integral to life and plays a key role in our everyday functioning. It doesn't take much before a lack of water starts having damaging effects on your body.  Fortunately, drinking the right amount of water also results in several [...]

There is much to look forward to during major corporate events. From great speakers, the chance of networking and meeting new people, to the bag of freebies. Most of the time, these small corporate gift ideas can be boring, or worse, useless. However, that's only because those in charge chose the wrong promotional products. Choosing [...]

There is much to look forward to during major corporate events. From great speakers, the chance of networking and meeting new people, to the bag of freebies. Most of the time, these small corporate gift ideas can be boring, or worse, useless. However, that's only because those in charge chose the wrong promotional products. Choosing the [...]