Did you know that nearly half of all Americans are not drinking enough water? If you want to help promote hydration and your brand, you can do it with some clever marketing efforts. With custom labeled water bottles, you’ll increase your brand’s exposure each time someone quenches their thirst. Read on to learn why you should offer free bottled water with custom labels to your clients!
Build Brand Awareness
With 27 million new businesses up and running, you’ll need an edge to stand out from the competition. That starts with building a brand identity and sharing it with as many people as possible. Water bottles present an excellent tool for doing that.
Choose water bottle designs with a sense of elegance or modern style that aligns with your brand. Then adorn your bottles with water bottle labels that feature your logo and vital information. This could include a web address, social media profile, or phone number.
At large events, like trade shows, you can generate buzz. Include signage at your booth advertising free water bottles. This is an easy way to draw in a crowd, and you can explain what product or service you’re offering as you hand out bottles.
Make Your Clients Feel Welcomed
Handing a client a bottle of water when they enter your business is a welcoming gesture. Perhaps a client has been traveling all day or running errands. They’ll appreciate the opportunity to hydrate!
Let your clients walk into a board room and see branded water bottles at each seat. Place free water bottles in waiting areas or conference rooms. Your clients will be impressed by your company’s professionalism and consideration.
As a business, it’s always important to let your clients know you want to help them. You can do this through well-designed labels.
For example, if you run a car repair shop, use the label to provide key information about car servicing needs. You can educate your client base about car maintenance so they can avoid significant repairs down the road.
Attract New Clients
Ultimately, turning to branded water bottles can be part of a larger marketing campaign. Whether you’re a new business or an established one, you always should be looking to increase your reach. After all, new clients are critical to helping your business thrive.
Handing out free water bottles at expos or festivals is an easy way to increase reach. Especially at summer festivals, where attendees may feel dehydrated, you’ll have a ripe audience.
Send out employees with wagons of water bottles that have a QR code on the labels. Anyone who gets one can look up your business instantly – and some individuals may become future clients.
Offer Free Bottled Water to Clients
Yes, you should make an effort to offer free bottled water to your clients! Doing so communicates a high level of professionalism and hospitality on your end as a business. Plus it puts your brand directly into the hands of current and potential clients to build more awareness.
When you’re ready to create the perfect water bottle labels for your business, contact us for help!