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Boosting brand awareness is one of the top priorities for almost every business on the planet. When you have a recognizable brand, it's so much easier to market yourself and your products to expand your business. One of the best ways to grow awareness around your brand is with branded merchandise. In this post, we're [...]

Did you know that one in five people trash an unwanted promotional product? If you want to prevent your promotional items from landing in the trash, you need to know how to choose the best options for your business. Because there are so many products out there, it's important to figure out what your audience [...]

Did you know that brands that don't have strong branding end up paying their customers a salary that is 10% higher than brands that do have strong branding strategies? If you want to make the most of your business branding strategy, there are ways to promote your business the right way. Below we're going to [...]

In 2022, the size of the promotional product market grew to a monetary value of $19.1 billion. With that being said, more businesses are looking into different ways to promote their brands, with offering promotional swag being one that has risen to the top of the idea pile. However, along with a great idea also [...]

Did you know that it takes 5-7 impressions for a consumer to remember a brand? If you're not hitting home with your branding tactics, then you need to consider a new approach. Advertising can be tricky, especially when it comes to figuring out how to get through to people. You can have a great logo [...]

Nearly 90% of businesses are going back to planning in-person corporate events this year. If you're thinking of holding an event for your office, consider a corporate sports day. Getting outside and running around with the people you work with has numerous benefits for everyone involved. In this post, we're going to look at some [...]

Everyone loves an event swag bag filled with goodies that are nifty and practical. Hosting an event is full of planning and, sometimes, stressful decisions as you plan the perfect soiree. Picking out items for your guests' swag bags should be fun, but if you are struggling with where to start, we've got you! What items [...]

Sharing company gifts is a great way to show your employees that you appreciate their work while spreading positivity around. Not only that, but it helps them get the job done better, too. Today, with the focus on promoting sustainable practices, it's best to ensure you give out environmentally friendly gifts. Want to know how you [...]

If you're throwing a get-together of any kind, you need to give out some event swag to your attendees. Whether you're talking about a trade show or a company holiday party, giving your guests something to remember the evening by is a great move. The problem is that most swag bag ideas are harmful to the [...]

Did you know that in the last year, about 50% of businesses said that they planned to increase their budget for corporate gifts. The entire industry is worth about $242 billion.  If you find yourself in the business of corporate gifting, you may be wondering what strategy goes into those gifts. Will those gifts include [...]