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Brand awareness is one of the easiest ways to take your business to new heights. A lot is made of the importance of online brand building. It's true, of course, that digital advertising is where you should be placing the lion's share of your marketing budget. That being said, there's still a crucial place for promotional products and [...]

While it's easier than ever for small businesses to market themselves, there's a bigger challenge that we've got to discuss. The challenge is branding-or the art of making your brand recognizable to the public. You can recognize brands ranging from Starbucks to Apple because you see their logo everywhere. Even for small businesses, you need to [...]

Branded merch and consumer goods have long been seen as an effective way to boost visibility and build positive associations with your brand. This is why the market for this sort of branded merch has ballooned in size in recent years, as it remains a low-cost, high-impact way to get your brand out there. One [...]

Did you know that finding innovative ways to stand out can make all the difference for your car dealership advertising? With consumers constantly bombarded by traditional adverts, it's time to think outside the box - or should we say, outside the showroom? Custom water bottles have emerged as an unexpected yet highly effective tool for car dealer [...]

Did you know that a staggering 75% of people can recognize a brand simply by looking at its logo? It's incredible how a well-designed logo can leave a lasting impression and become synonymous with a brand. Creating an engaging bottle logo for your custom-labeled bottled water is more than just looking good. It's a vital [...]

Coca-Cola spends $4 billion on branding and advertising every year. That not only explains their level of customer acquisition but also why their brand impression and communication excellence are unmatched. However, as a small business, that budget is only a dream. But great brand awareness doesn't have to be. Pairing water bottle designs with your [...]

Did you know that nearly half of all Americans are not drinking enough water? If you want to help promote hydration and your brand, you can do it with some clever marketing efforts. With custom labeled water bottles, you'll increase your brand's exposure each time someone quenches their thirst. Read on to learn why you should [...]

Have you heard that over 41 million Americans play golf? In the competitive world of golf course marketing, finding unique and effective promotional ideas is key to attracting golfers and boosting your business. One innovative approach that has gained popularity is the use of custom labeled water bottles. Golf courses can take advantage of several [...]

Customized water bottles are a great way to establish your business brand. Whether you're throwing a company-wide event or attending a trade show, having your brand out there is never a bad thing. Everyone knows how important it is to establish your brand online, but there are offline methods that can move the needle as [...]

It can take five or more tries before people begin remembering your hotel's branding. Color can boost recognition by 80%. With custom labels for your hotel's water bottles, brand awareness and recognition will grow in time. Not sure how to create customized water bottles for your hotel? Read on for the three design tips you [...]